Two guest lectures were held on 10th July, 2019 on the theme Business Executives and Communication. The first lecture was delivered by Mr. Mark John, an expert in the field of marketing. His talk was titled Role of a Business Executive.
Mr. Mark spoke on how a business executive can restructure the marketing strategy and reclassify the production of companies by applying the right strategies at the right time. In order to illustrate his argument, he explained the case study of Ms. Indra Krishnamurthy Nooyi, CEO of PepsiCo, and how she was able to steer the company through crisis. The session exposed students to the different styles of management and how they enable executives to deal with crises.
The second lecture titled Opportunities Offered by the Institution was delivered by Mr. Peter, an expert in the field of soft skills and an alumni of the college.
He highlighted the various opportunities that the college had provided him, and how it helped him to prosper in his career. He also emphasised the various support systems, including the faculty that helped him improve various skills including communication. He also provided insight into the importance of communication skills in the business world. The lectures thus highlighted important skills relating to success in the business world. It also made students aware of the facilities and opportunities offered by St. Joseph’s evening College that can help them enhance these skills.
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