Date: December 16, 2017
Time: 12.00 P.M
Venue: Conference Room, St. Joseph’s Evening College
Members Present
The following members were present for the board of studies conducted on December 16th 2017 in the conference hall of St. Joseph’s Evening College.
University Nominee Dr. Ashok Kumar was absent for the meeting.
Names of Members
Maxim Dias (SJ) : Principal, St. Joseph’s Evening (Autonomous) College.
Saly Joseph (PDDM) HOD: Department of Journalism, St. Joseph’s Evening (Autonomous) College.
Mr. Dav : Working Journalist, New Indian Express, Bangalore
Mrs. Meera Bharathraj: Working Journalist, New Indian Express, Bangalore
Mrs. Vivitha : Lecturer, Mount Carmel College, Bangalore
Saly Joseph
HOD, Department of Journalism
St. Joseph’s Evening College
Objective of the Topics
The topics give you an overview of communication and introduce you to the main elements in the communication process. It also highlights the importance of writing clear, positive messages and offers you some basic tips and guidelines on this form of communication so that you may become more proficient in the kind of writing needed at home as well as in the college and workplace. You will also learn about some of the common pitfalls which may impede the effectiveness of written communication.
Examination
a. End Semester examination: There shall be an End Semester examination at the end of each academic semester with a maximum of 70 marks per paper.
b. Continuous Internal Assessment (CIA) Marks: Each paper shall have 30 marks for internal assessment, consisting of one unit test carrying 10 marks and two assignments in any form ( Quiz, presentation, class test, or in any academic form) in the academic semester, each carrying 7.5 .
| Types of CIA | Form of CIA | Marks | Total Marks |
|---|---|---|---|
| CIA 1 | Quiz, presentation, class test, or in any academic form | 7.5 | 7.5 |
| CIA 2 | Unit Test | 10 | 10 |
| CIA | Quiz, presentation, class test, or in any academic form 01 | 7.5 | 7.5 |
| Total | 25 | ||
Attendance, Progress and Conduct
a. Students have to compulsorily attend the classes, seminars and other academic activities conducted during the academic year as prescribed by the Department.b. Students shall be considered to have completed the attendance requirements if they have attended not less than 75% of the classes conducted in each of the paper.c. Students who do not satisfy the attendance requirements will not be permitted to appear for End Semester examinations.
| Attendance Percentage | Mark |
|---|---|
| 75 – 80% | 01 |
| 81 – 85% | 02 |
| 86 – 90% | 03 |
| 91 – 95 % | 04 |
| 96 – 100% | 05 |
Question Paper format
The paper consists of 3 sections. 10 questions of 2 marks. 4 Questions of 5 marks and 1 question of 10 marks with internal choice. There shall be two questions from each of the five units in each paper.
| Section | Number of Questions | Marks | Total Marks |
|---|---|---|---|
| A | 10 | 02 | 20 |
| B | 04 | 05 | 20 |
| C | 01 | 10 | 10 |
| Total | 50 | ||
Evaluation Pattern
| No. CIA | Type of CIA | Marks |
|---|---|---|
| CIA. 1 | Skill Development Activities Or Academic Related Activities |
7.5 |
| CIA. 2 | Written Test | 10 |
| CIA. 3 | Skill Development Activities Or Academic Related Activities |
7.5 |
| Attendance | 75 – 80 % 81 – 85 % 86 – 90 % 91 – 95 % 96 – 100 % |
01 02 03 04 05 |
| Total | 30 | |
| ESE | Written Test | 70 |
| Total | 30 + 70 | 100 |
I SEMESTER
PAPER: 1.1
Title of the paper: Introduction to Communication
Module I
Communication: Communication in the present world, Definitions, Old & New Nature of Communication; Functions & purpose of communications.
Module II
Types & Levels of communications: Verbal, non-verbal, Intra personal, Inter personal, Group and Mass communication;
Module III
Theories of Communication
Module IV
Media Communication: Print media, Electronic Media, ICT
Module V
Introduction to use of folk media: Traditional folk Medias of India, Folk media of Karnataka: West Karnataka: Yakshagana, South Karnataka: Street paly, North Karnataka: Puppetry, East Karnataka: Veeragase
Skill Developments:
Photography and Photo editing Software
Reference Materials
| Author | Book Name | Publisher |
|---|---|---|
| Keval J kumar | Mass Communication in India | Jaico |
| Agee, Ault, Emery | Introduction to mass communication | Harper Collins |
| Uma Narula | Mass communication Theory & Practice | Har - Anand |
| Shipra Kundra | Fundamentals of communication | Anmol |
| Naresh Rao | Introduction to mass commendations | Premier |
© 2019 : St. Joseph's Evening College : all rights reserved INTEGRO
